The voting patterns of the 2004 election showed little that commentators would not have predicted in terms of which group voted for which candidate. Those less well off tended to put their faith in John Kerry while those earning above average incomes supported George Bush. Minority groups went with Kerry while Bush received the majority of support from the white voters of America. Union members tended to go for Kerry.

George Bush John Kerry
Male 55 44
Female 48 51
White male 62 37
White female 55 44
Non-white male 30 67
Non-white female 24 75
White 58 41
African-American 11 88
Latino 44 53
Asian 44 56
18 to 29 45 54
30 to 44 53 46
45 to 59 51 48
60+ 54 46
Earning less than $15,000 pa 36 63
$15k to $30k 42 57
$30k to $50k 49 50
$50k to $75k 56 43
$75k to $100k 55 45
$100k to $150k 57 42
$150k to $200 58 42
$200k + pa 63 35
Union member 38 61